Eventful and RSP alliance
According to a press release from Ryan Seacrest Productions, they have formed a marketing and technology alliance with Eventful and Ryan has joined Eventful’s Board of Advisors.
Eventful, Inc. and Ryan Seacrest Productions today announced a strategic marketing and technology alliance. The strategic alliance brings together Seacrest, the American Idol host and producer of the most popular syndicated radio show in the country with Eventful, the leading digital service connecting fans with entertainment and local events.
As part of the alliance, Seacrest will produce entertainment content and marketing programs leveraging Eventful’s proprietary technologies including the company’s robust email technology platform and Eventful’s unique Demand it! service which will empower Seacrest’s audience to engage and vote on programming topics, “Demand” their favorite celebrities and participate in contests and promotions for entertainment and live events. The alliance is at the forefront of a movement in which performers and entertainment properties partner with leading social media companies to combine unique and engaging content with the latest technology platforms in order to reach and engage consumers.
Read the full press release: Eventful and Ryan Seacrest Productions Form Marketing and Technology Alliance
Should be great news for fans if the Rock My Town and demand a Dancing with the Stars interview vote are any indication!
